Evolution of Kannywood
Evolution of Kannywood By Ibrahim Musa In my understanding, the evolution of Kannywood as a nomenclature can be traced to the period when media picked an interest in the Hausa home video industry. Just like the Hollywood, it is a sort of tribute to a place where the film industry is situated. This metonym was propagated by celebrity magazines such as Ibrahim Sheme’s Fim and Tauraruwa. In one way or another these magazines derive inspiration from the Stardust and the Filmfare magazines of Bollywood of yore. However, by no means this was the beginning of the odyssey. To his credit, Ibrahim Mandawari and his cohort of “ Tumbin Giwa” were the first to have taken the seemingly an arduous task of transiting from TV (drama, soap opera etc) to commercial. Not many would now remember Turmin Danya (the acclaimed first Hausa Home video), which apparently flopped at the box office (up to now there is no clear way of tracking films footprints in such a rudimentary setting). One...